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Tuesday, August 12, 2008

Software systems

There is a wide range of software systems, such as Java Server Pages (JSP), the PHP and Perl programming languages, Active Server Pages (ASP) and ColdFusion (CFM) that are available to generate dynamic Web systems and dynamic sites. Sites may also include content that is retrieved from one or more databases or by using XML-based technologies such as RSS.

Static content may also be dynamically generated either periodically, or if certain conditions for regeneration occur (cached) in order to avoid the performance loss of initiating the dynamic engine on a per-user or per-connection basis.

Plugins are available to expand the features and abilities of Web browsers, which use them to show active content, such as Flash, Shockwave or applets written in Java. Dynamic HTML also provides for user interactivity and realtime element updating within Web pages (i.e., pages don't have to be loaded or reloaded to effect any changes), mainly using the DOM and JavaScript, support which is built-in to most modern Web browsers.

Turning a website into an income source is a common practice for web-developers and website owners. There are several methods for creating a website business which fall into two broad categories, as defined below.

1. Content based sites

Some websites derive revenue by selling advertising space on the site (see contextual ads).

2. Product or service based sites

Some websites derive revenue by offering products or services. In the case of e-commerce websites, the products or services may be purchased at the website itself, by entering credit card or other payment information into a payment form on the site. While most business websites serve as a shop window for existing brick and mortar businesses, it is increasingly the case that some websites are businesses in their own right; that is, the products they offer are only available for purchase on the web.

Websites occasionally derive income from a combination of these two practices. For example, a website such as an online auctions website may charge the users of its auction service to list an auction, but also display third-party advertisements on the site, from which it derives further income.

Dynamic website

Main article: Dynamic web page

A Dynamic Website is one that does not have web pages stored on the server in the same form as the user will view them. Instead, the web page content changes automatically and/or frequently based on certain criteria. It generally collates information on the hop each time a page is requested.

There are two meanings for a dynamic website. The first is that the web page code is constructed dynamically, piece by piece. The second is that the web page content displayed varies based on certain criteria. The criteria may be pre-defined rules or may be based on variable user input.

A dynamic website is also called a Web Application, a Data-driven website or an oCRAFT website because it presents variable information that is tailored to a particular user. It may accept a user’s input and respond to the request. For example, a user can enter text into a login form or keyword search, which prompts the website to fulfill the request and return a unique result. In addition, the user may be able to perform tasks that may alter the website itself, such as post a comment or update a user profile. Examples of task-based websites include, online banking, shopping, e-learning, and social networking. Furthermore, the website may be able to make instant decisions on the fly in various situations, such as online quiz scoring or credit card processing.

This type of website usually displays different information depending on the visitor, thus the information is dynamic. Similar to talking to a customer service representative on the telephone, a dynamic website will provide personalized, real-time information and take the appropriate action intended to serve the customer’s needs immediately. The website usually requires advanced programming and a database, and it often includes admin tools for the website owner to update the website content frequently and easily.

In summary, visitors are able to control what information they wish to receive via a dynamic website, instead of settling for only static content that the website owner has decided to offer. In addition, a visitor may be able to manipulate the content of the website and perform a multitude of tasks.

The term oCRAFT website stands for Online Customer Request and Fulfillment Tools. A website that accepts user input is said to have a customer request tool, such as a form. A website that generates dynamic results, makes decisions or enables a user to perform tasks is said to have a customer fulfillment tool, such as logins, searches, update/edit/post user data, banking, shopping, e-learning and social networking.

Many commonly known modules are oCRAFT tools, such as Forums, Blogs, Wikis, photo galleries, calendars and more. Others include: data banks, directories, listings, profiles, surveys, questionnaires, quizzes/tests, registration/entry forms, order/quote requests, financial calculators, graphs/charts, event management, order tracking, inventory control, product catalog, checkout, e-commerce, auctions, classifieds, social networking, match-making, job boards, portfolio, logins, subscriptions, memberships, affiliate programs, e-learning, course registration/scheduling, delivery/service/appointment scheduling, task tracking, support ticket system, reservations, approval process/work flows, member services, account/profile management, investment account management, lead capture/response/routing, chat, email and much more.

oCRAFT can also be used internally and for company intranets, with tools such as employee/shift scheduling, project management, forecasting/analysis, client relationship management (CRM), content management system (CMS), sales force automation, work order and service request system, workforce training and more.

The main purpose behind a dynamic site is that it is much simpler to maintain a few web pages plus a database than it is to build and update hundreds or thousands of individual web pages and links. In one way, a data-driven website is similar to a static site because the information that is presented on the site is still limited to what the website owner has allowed to be stored in the database. The advantage is that there is usually a lot more information stored in a database and made available to users.

A dynamic website would call various bits of information from a database and put them together in a pre-defined format to present the reader with a coherent page. It interacts with users in a variety of ways including by reading cookies recognizing users' previous history, session variables, server side variables etc., or by using direct interaction (form elements, mouseovers, etc.). A site can display the current state of a dialogue between users, monitor a changing situation, or provide information in some way personalized to the requirements of the individual user.

Some countries, for example the U.K. have introduced legislation regarding web accessibility [1].

Website styles

Static Website

A Static Website is one that has web pages stored on the server in the same form as the user will view them. It is primarily coded in HTML (Hyper-text Markup Language).

A static website is also called a Classic website, a 5-page website or a Brochure website because it simply presents pre-defined information to the user. It may include information about a company and its products and services via text, photos, Flash animation, audio/video and interactive menus and navigation.

This type of website usually displays the same information to all visitors, thus the information is static. Similar to handing out a printed brochure to customers or clients, a static website will generally provide consistent, standard information for an extended period of time. Although the website owner may make updates periodically, it is a manual process to edit the text, photos and other content and may require basic website design skills and software.

In summary, visitors are not able to control what information they receive via a static website, and must instead settle for whatever content the website owner has decided to offer at that time.

They are edited using four broad categories of software:

  • Text editors. such as Notepad or TextEdit, where the HTML is manipulated directly within the editor program
  • WYSIWYG offline editors. such as Microsoft FrontPage and Adobe Dreamweaver (previously Macromedia Dreamweaver), where the site is edited using a GUI interface and the underlying HTML is generated automatically by the editor software
  • WYSIWYG Online editors, where the any media rich online presentation like websites, widgets, intro, blogs etc. are created on a flash based platform.
  • Template-based editors, such as Rapidweaver and iWeb, which allow users to quickly create and upload websites to a web server without having to know anything about HTML, as they just pick a suitable template from a palette and add pictures and text to it in a DTP-like fashion without ever having to see any HTML code.

History of web site

he first online website appeared in 1991.[citation needed] On 30 April 1993, CERN announced that the World Wide Web would be free to anyone.[1]

Before the introduction of HTML and HTTP other protocols such as file transfer protocol and the gopher protocol were used to retrieve individual files from a server. These protocols offer a simple directory structure which the user navigates and choses files to download. Documents were most often presented as plain text files without formatting or encoded in word processor formats.

Web site history includes four main stages depending on the complexity of design and the level of development of Information Technologies.

The first stage is associated with the invention of the first web browser, Mosaic (1991). Website design at that time was determined by technical restrictions including inability to transfer the data quickly, monochrome monitors and slow modem connection. The design of the sites was plain and simple with headline banners and a full-page text.

With time HTML was improved, so the web sites of the second stage were more professional and oversaturated with colored graphics, numerous icons and bullets. Although designers began to pay attention to the load time, web design was still limited with the necessity to adapt site to the certain screen resolution and to 8bit or 24bit monitors.

Introduction of Flash technology marked the beginning of the third stage of web design history with its main purpose to deliver media content to the Internet users and attract more customers. The site structure and its navigation system came into the picture in order to allow users to find what they need quickly.

In practice, the fourth stage repeats the main principles of the third stage with some improvements and distinguishing characteristic such as abundance of multi-media content and unique web–driven selling propositions which can only be delivered on the World Wide Web.

Website

A website (alternatively, web site or Web site, a back-construction from the proper noun World Wide Web) is a collection of Web pages, images, videos or other digital assets that is hosted on one or more web servers, usually accessible via the Internet.

A Web page is a document, typically written in (X)HTML, that is almost always accessible via HTTP, a protocol that transfers information from the Web server to display in the user's Web browser.

All publicly accessible websites are seen collectively as constituting the "World Wide Web".

The pages of websites can usually be accessed from a common root URL called the homepage, and usually reside on the same physical server. The URLs of the pages organize them into a hierarchy, although the hyperlinks between them control how the reader perceives the overall structure and how the traffic flows between the different parts of the sites.

Some websites require a subscription to access some or all of their content. Examples of subscription sites include many business sites, parts of many news sites, academic journal sites, gaming sites, message boards, Web-based e-mail, services, social networking websites, and sites providing real-time stock market data. Because they require authentication to view the content they are technically an Intranetsite

Areas of work

Information Systems has a number of different areas of work:

  • Information Systems Strategy
  • Information Systems Management
  • Information Systems Development

Each of which branches out into a number of sub disciplines, that overlap with other science and managerial disciplines such as computer science, pure and engineering sciences, social and behavioral sciences, and business management.

There are a wide variety of career paths in the information systems discipline. "Workers with specialized technical knowledge and strong communications skills will have the best prospects. People with management skills and an understanding of business practices and principles will have excellent opportunities, as companies are increasingly looking to technology to drive their revenue." [5]

Information technology development

The IT Department partly governs the information technology development, use, application and influence on a business or corporation. A computer based information system, following a definition of Langefors[6], is:

  • a technologically implemented medium for recording, storing, and disseminating linguistic expressions,
  • as well as for drawing conclusions from such expressions.

which can be formulated as a generalized information systems design mathematical program.

History of information systems

The study of information systems, originated as a sub-discipline of computer science, in an attempt to understand and rationalize the management of technology within organizations. It has matured into a major field of management, that is increasingly being emphasized as an important area of research in management studies, and is taught at all major universities and business schools in the world.

Information technology is a very important malleable resource available to executives.[4] Many companies have created a position of Chief Information Officer (CIO) that sits on the executive board with the Chief Executive Officer (CEO), Chief Financial Officer (CFO), Chief Operating Officer (COO) and Chief Technical Officer (CTO).The CTO may also serve as CIO, and vice versa.